Instagram Analytics & Marketing Strategy: What You Need to Know

July 29, 2016By Janice KiewBlog

What’s the buzz about Instagram? Instagram is a video and photo-sharing platform that enables users to upload content and share them to their followers. That is Instagram in a nutshell. But for most teens and millennials, Instagram is one of the most fun social media sites where they can easily document their day to day lives … Read More

How to Increase Engagement on Facebook & Instagram

June 17, 2016By Janice KiewBlog

Facebook has a whopping 1.65 billion monthly active users as of 31 March 2016. Instagram, on the other hand, has just surpassed the 400-million user mark. These massive numbers should be enough to convince startups and big and mid-sized businesses that these digital platforms are the ideal place to boost engagement, grow followers, and optimise overall … Read More

What Social Media Analytics Can Do For Your Brand

May 13, 2016By Janice KiewProduct Feature

Brand marketers have long understood the significance of social media marketing in improving brand-consumer interaction. The importance of content marketing goes hand in hand with social media analytics, which provides a wealth of insights to brands. But many marketers lack the knowledge and tools necessary to conduct the process and market research efficiently. This is … Read More